TikTok宣布其音乐服务将在11月28日正式下线，届时所有用户数据将被清除。音乐业务部门在社交媒体上发布公告告知了这一消息，并提醒用户务必在10月28日之前将个人播放列表迁移至其他平台。
作为转型的一部分，TikTok不再直接竞争主流音乐流媒体服务。相反，它将通过内置的“添加到音乐应用”功能，引导用户前往像Spotify、Apple Music和Amazon等合作音乐应用程序。这项于去年推出的功能允许用户在TikTok上发现喜爱的歌曲后，将其保存至支持的合作平台播放列表中。
TikTok背后的母公司建立此音乐服务初衷在于利用该应用的巨大影响力和在音乐爱好者群体中的普及度。TikTok的短视频常被认为是推动流行曲目和新人迅速走红的关键力量，这一现象也引起了与唱片公司之间有关使用版权歌曲费用谈判的紧张关系。例如，在今年早些时候发生的与环球音乐集团（Universal Music Group NV）长达数月的纠纷事件中，包括德雷克、瑞秋·里奥娜在内的多位艺人暂时被剔除了TikTok平台。
最初在2019年推出的这款音乐应用原是作为TikTok生态系统的一部分开发，最初仅在巴西、印度尼西亚、澳大利亚、墨西哥和新加坡等国提供服务。
新闻来源：www.bloomberg.com
原文地址：TikTok to Shut Down its Music Streaming Business in November
新闻日期：2024-09-24
原文摘要：
plans to discontinue its music service in November, ending a years-long experiment to compete with and TikTok Music will go offline on Nov. 28 and customer data will be deleted, the music division said in a post on its . Users were told to transfer playlists to other services no later than Oct. 28. Instead of competing with music streaming services, TikTok will drive users to them via its “Add To Music App” feature, the company said in a statement on Tuesday. The feature, which was introduced last year, lets users save tracks they like on TikTok to playlists on partner services such as Spotify, Apple Music and Amazon. , TikTok’s owner, created the music service to capitalize on the app’s power and popularity with music fans. TikTok videos have been credited with the rise of hit songs and new artists, and have led to clashes with record labels which have demanded higher payments for using their clips.Earlier this year, Universal Music Group NV had a months-long that saw performers including Drake and Rihanna pulled from the network. Read More: The music app, originally , was launched initially in 2019, in a bet that the company could funnel TikTok users into a new standalone music service. It was available in Brazil, Indonesia, Australia, Mexico, and Singapore.
